The key to a successful trade show is a modern exhibit Booth.

# Best Exhibition Booth   The success of a trade show is heavily influenced by how inviting and enticing your display booth is. Your booth is the public face of your company, therefore it's critical to create a good first impression. In this essay, we'll go through the essential components of a fantastic display booth.   ## Design   Your exhibition booth layout should be carefully designed in order to optimize space and make it simple for people to traverse. Begin by assessing traffic flow and creating a clear route through your booth. Avoid clutter and provide enough room for guests to walk around comfortably.   ## Marketing   Your…

Printing should be simple. From postcards to business cards, keep the task of printing simple! Read about our 10-step guide to ensure nothing less than perfection during your next custom print!

Looking for the best local commercial printer? We're ready to prove that we're your best choice for every colorful print. Download our FREE 2021 capability guide to learn why!

It’s hard to be the marketer that comes up with new ideas every time. Sometimes, it’s okay to give yourself a little inspiration from some other successful print campaigns. That’s why we compiled this list of ‘5 Creative Ideas for Your Next Custom Print’! Are you ready to get inspired for your next big project? Keep Reading!

The Fidelity Offset Employee Spotlight is a new blog series meant to bring to life the colorful stories of the folks that bring life to the ink we all bleed. Pouring their hearts into each creative design, our employees dedicate themselves to customer success and satisfaction.

From the leaders of our sales department to those dedicated to the manufacturing of print, we’ll get to the heart of our team each month so you can learn more about what makes our Fidelity Family so strong. More than just [print.]

What does a Fortune 500 company have in common with your local Mom-and-Pop shop? They often share the same customers! Are you a local business owner? Try mail to generate countless leads to structure your stable growth. Are you the CMO at a multinational firm? Try mail to personalize your creativity to connect with clients. Ready to learn how to improve your lead generation and corporate personality? Click to learn Fidelity’s proven path to a successful Direct Mail campaign!

Are you a marketing professional looking for new techniques to grow your brand? Look no further than quality, commercial printing! Every day we find marketers struggling to solidify brand loyalty, marketers struggling to improve their organic and paid reach, and marketers fighting to capture credibility with every lead. As a company, we help them find peace in the safety of consistency in print marketing. 

 

Commercial Printing can be confusing! With questions from PDF uploads to crop and bleed, we’ll cover just some of the many questions you might have during your next commercial print job.

Are you a commercial printer looking for some SEO help? Explore this blog to learn more about developing your site's SEO to rank on the first page of Google results! 

Want a sneak peek into our new home? We've made some major progress over the past month at our new headquarters in Joelton, Tennessee. Take a look!

Looking for a new career? We want you on our team.

At Fidelity Offset, we make a lasting and physical impact on the world around us. Making a lasting change takes talent- yours. If you're ready for a challenging workplace that makes each day a new adventure, let's talk!

If you hang around our Nashville print shop for very long, you'll quickly grasp the essential differences between offset and digital print. Yet, most are probably pretty unfamiliar with which medium would benefit their business more. If you're confused about the difference between digital and offset, discover their importance in this blog!

Color is everywhere, but do you know its psychological importance in commercial print, marketing, and advertising? What if you could build a larger client base with the use of a simple color? Find out everything you need to know about color in this week's blog!

We're moving! Read our full announcement to uncover the details about the move, as well as hear from President Micheal Spurgeon about how he feels the transition will benefit our clients. 

Maintaining strong logistics and distribution channels is a monumental undertaking for many organizations. In March of 2020, logistics lines across the globe crumbled as the world transformed into a society with a growing reliance on delivered goods and national trade. At the outbreak of the pandemic, Fidelity transformed its rugged distribution system into an all-new beast ready to conquer the challenges of the next year. 

Welcome to 2021! Have you made a resolution for the year ahead? We have! Check out this week's blog to learn more about our goals for 2021 (p.s. there's big news inside!) 

Color and ink are at the heart of all we do as Nashville's premier commercial printer. During the holiday season, the colors of red and green cover our streets and shopping malls, bringing feelings of festive cheer and warm memories to all. Very few stop to think, though- 'Why do we celebrate the holidays with these two colors?' In this blog, you will learn the reason behind the colors so you can stump all of your family and friends around the tree this year!

This month, meet William Spurgeon. Son of President Micheal Spurgeon, William brings a smile to his daily work that remains at the core of our business. Working full time at our headquarters in Nashville, William is a graduate of Nashville Christian School and began his career with Fidelity in 2015 as a professional envelope pressman and has since moved on to be the CEO of the Envelope Room! 

Let’s be honest, we’ve all heard the rumors that mail is a dead medium and is no longer effective. That couldn’t be further from the truth! Living in Pandemic times has only added to the importance of print. Working from home, surrounded by screens and neon lights, it’s refreshing to walk out to the mailbox and actually hold something tangible. This blog will highlight the importance of direct mail, and how it can help grow your business!